About Starting 11
Mission statement
To be the best Fantasy Football game and the largest Fantasy Football social network, actively listening to our members and developing cool new features each season.
History
Starting 11 was established in 2007. Our aim is to be the market leading Fantasy Football game. Starting 11 began life as a Fantasy Football Forum called Team Talk, allowing fans to come together and post messages and blogs for every weekend. We have grown from small group of Fantasy Football enthusiasts to boast over 6000 members from across the globe within 2 years. Our primary focus has been to create a community where members can come together and share their thoughts and ideas on football. We believe our strong community approach to Fantasy Football allows us to adapt quickly to the needs of Fantasy Football players and therefore create of the best Premiership Fantasy Football Game on the market.
Strategy
In order to achieve our aim of being the market leading Fantasy Football game, Starting 11 has a strong strategy. Our aim is to be a community for all types of Fantasy Football players - from the irregular Fantasy player to some of the most elite fantasy football players in the world. Bearing this in mind, it has been designed in conjunction with some of the best Fantasy Football players in the world. These players have been involved from the design stage, right through testing and up to development. We provide a method for members to come together to chat share tips, provide advice to one another on their teams, as well as compete against one another!
Further Information
Both Starting 11 and Starting XI are registered trademarks of Starting11.com and cannot be used without prior permission.